According IMSResearch latest quarterly
report, as prices fell sharply, PV inverter suppliers continued to hit in the
second quarter over the same period the previous year, industry revenue fell
1.3%. However, the second quarter was not all bad news: The inverter shipments
significantly increased by 40%, indicating that the first quarter of excess
inventory no longer have the ability to destroy the industry, demand in the
second half or more robust.
According IMSResearch, strong recovery in
the second quarter of the market in the first half shipments of nearly 10GW,
however, ex-factory price quickly fell more than 20%, resulting in industry
revenues declined. Earlier this year, IMSResearch forecast full-year wind grid tie inverter shipments will again exceed 20GW, but the rapid decline in the price erosion of
income, compared to 2010's record high fall.
(PVInverterSupply & Demand) collected
more than 90% of the industry's revenue and shipments manufacturers data, and
found that the second quarter of the price is a key point, and the second half
of the prices will further decline. IMSResearch PV Senior Research Officer and
co-author of the report AshSharma commented that "the first and second
quarter of inverter rapid decline in prices, the average price is less than €
0.20 / W, but did not reach PV modules representing a decline of 20% in 2010
(partly due to changes in product mix). "
IMS study found that the price drop caused
by several factors, noting that the average price of the next few quarters may
increase. "And the different PV modules, inverters prices there are many
other factors also mix in. Of course, users require suppliers to reduce prices
this is one, but the more important factors such as the geographical area to
transfer lower prices while abandon expensive string inverter phase shift
lower-cost products such trends in product mix also contributed to the decline
in prices. "Sharma said.
Demand for PV inverters on the changing
geography of the industry caused a double impact prices. First, a few such as India , China and other lower-cost markets,
seize global market share, causing prices to fall. Second, many large suppliers
continue to re-adjust its strategy to focus out of the stagnation of the German
market to smaller emerging markets. "Effective trying vendors buy market
share in emerging markets, sending long-term foothold in emerging
markets." Sharma commented. Integrated with major trade associations face
discovered some of the leading inverter manufacturers in the smaller new
markets in Europe, has dropped more than 45% in order to resist competition.
Of course, the expansion of supplier base
and a large pure sine wave power inverter suppliers weak demand in the fight for customers, to a
certain extent, depressed prices, and this situation will continue to put
pressure on suppliers, prompting customers to seek suppliers to cut costs,
lower prices. "This year, only part of the price decline can be attributed
to geographic and product mix changes," Sharma said, "In fact, the
second quarter in all regions prices are in decline, and as demand for too low,
resulting in such as Germany, Italy and other in particular the rapid price
declines in mature markets. "
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