As new energy, the use of solar energy is
divided into two major segments of the photovoltaic industry and the solar
thermal industry, where industry is "photovoltaic" solar energy into
electricity, photothermal industry solar energy into heat energy, including hot
water, heat and thermal power generation in three areas.
"In fact, we are doing three
businesses, the first one is the hot water business, both solar water heater,
solar hot water system is now installed on a large number of public buildings, solar grid tie inverter energy, and combined with good thermal Water is provided by the system of
hot water to the second we do heat, we now use solar heating, for example,
Beijing Changping, Pinggu related generals entire heating products provided by
our company, business called heat. third our future to do thermal power
generation, called the thermoelectric. "Chen Ronghua said.
The solar thermal market in the end how
much? The entire hot water market, including water heaters, hot water systems,
there are hundreds of billions of scale. Thermal energy market, how much? I
understand, like solar heating, solar air conditioning, this market on a scale
of one trillion. Chen Ronghua forecast, solar air conditioning, what is it?
cancel electric drive, with a solar-powered, not the kind of photovoltaic solar
energy into heat, thermal energy converted into electrical energy, which will
be a trend in the future. "
"The third is thermoelectric,
thermoelectric scale is almost one trillion size of the market. Thermal power
generation with photovoltaic power generation are two concepts with the
development of solar controller thermal, continue to be applied with the hot water, heat
and thermoelectric future residential zero emissions, zero-emission cell,
zero-emission society as a whole, it slowly began to take shape up, this is a
problem that can be solved by the solar light and heat. "Chen Ronghua
Imagination industry prospects.
Hundreds of one hundred billion and one
trillion market, solar thermal market really that big? The entire field of
solar thermal, hot water, heat, thermoelectric these three areas, in these
three areas, there are three applications, the first civilian, such as hot
water. The second is commercial, such as hospitals, government buildings. The
third is for industrial use, such as the heating of the dyeing factory basic
water temperature using the solar. So, the three businesses, three applications
Three times three is nine, nine areas of market cake. "Chen Ronghua
further explained to the" China Times "reporter.
"At present, the water heating market
is our core areas of its capability in this area. Thermal market in solar
heating technology has been very mature in the marketing process. charge controller air
conditioning is in the process of technical reserves thermal power generation
is the in our seed technology research and development process from the
operational level, the core business is the business of our hot water, the
growth of the business is the heat of our business, our seed business thermal
power generation business. "
In fact, in order to get rid of people
consistently grassroots impression of solar companies, Sunrise East in recent
years has been to increase investment in research and development of products,
from the building of the National Technical Center laboratory to research and
development personnel with ongoing input from the R & D funding to
integrate external R & D institutions, consultant to join, invite experts
from the market application of technology to the research and development of
the basic technology. In fact, on the one hand, the contention on the market
pool swept the city, to seize the market, on the other hand the high point to seize the
technology. "We have always said that in order to achieve the sustainable
development of enterprises, technology and marketing to take off together we do
better marketing, a lot of people ignore our technological breakthroughs."
Chen Ronghua said.
Back to the future development of the rain
the sun again, Chen Ronghua, with five major advantages of the technology,
brand, channel, industry chain, personnel, good fundamentals and ample cash
flow in 2013, the sun rain actively force to expand the advantage and the
market share of the year. Rain in the sun, and now is a channel trading
platform, but the trading platform to do solid, and still be able to in the
future listing. Become a publicly traded company, this is my the sun rain the
next one depicted. "Chen Ronghua said.
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