2012 can be described as a year of challenges and opportunities , showing the vagaries of the market trend, many sets honor, status , etc. in an aura of photovoltaic enterprises today are facing debt , credit, layoffs and other crises , the industry discussions, media the focus of attention. As the old saying such a word " day to drop any man also must first suffer their aspirations, their body skin hunger " Perhaps the PV industry also needs physical baptism , through the industry reshuffle , making the strong stronger .
PV industry has been going on a year-long winter , while the European policy of sudden and severe than expected , when the end of winter is hard to predict . For photovoltaic enterprises, blindly is not wise to wait , in order to develop , we must calmly.
Throughout the entire PV industry chain , due to the impact of sluggish European market , the whole industry chain PV market prices plummeted , photovoltaic off grid inverter factory price also declined. However, the overall market weakness , the inverter market competition has not diminished , but even clamor straight .
As an inverter enterprises face challenges and competition, and how to deal with ? PV industry veteran who believes that on the one hand from their own to deal with, from research and development to proceed . As we know , R & D is the product to ensure high quality and efficiency , the inverter enterprises need to strengthen exchanges and cooperation between the industry to absorb industry-leading technology , continuously upgrade their technological level , effectively ensure that products can adapt to different changes in the market and conforms to the user's habits . Second, changes in the market , with the entire product by blood , to seize market opportunities , adapt to market changes, equally crucial.
Zhongshan one hundred million enterprises , such as the pure sine wave power inverter in response to new energy photovoltaic market seems certain to win , Samil marketing department is responsible to the author, the PV industry has developed rapidly in recent years , thanks to strong demand in the market and the government's push from the product cycle perspective how growing up orderly development, we need the government and other institutions to promote and guidelines.
2012 is the "second Five Year Plan" the first year, it is no different for the photovoltaic business is a watershed year, the company actively respond to national policies and implement national policies at the same time , product development and marketing of continuous research to promote the product system integration , accelerate institutional, technological upgrading of the structure , and effectively ensure the product's market share.
Analysts learned from abroad , many PV companies in the European debt crisis , rising costs under the influence of unfavorable factors have quit photovoltaic stage toward strangers . Based on foreign declining overall market , coupled with access difficulties , domestic enterprises and domestic enterprises want to compete with Taiwan is not easy either , while the domestic PV market appears to be a fertile ground in the outside world , the National Energy Board issued a " renewable energy development "Twelve Five " plan ", the PV installed capacity from 5GW raised to 21GW, the objective figure for PV companies salivating , but the analysis of the real assigned to more than one hundred domestic photovoltaic enterprises still remaining small cup of the sac , and many companies can only near and far .